Email case studies

Prompt in. Branded email out.

See how a customer prompt becomes a validated, branded email template using the same blocks the Zen Tools email service renders.

Copy into your MCP client

One prompt can create the brand, template, preview, and test send.

Describe the audience, brand constraints, and send goal. The agent builds the email JSON and asks you to approve the rendered test.

Create a branded outbound email for my company.

Company:
- SouthernLoop CRM, an AI-powered CRM for Australian field-service and B2B operators
- Brand colors: eucalyptus #1d7f69, navy #102c3a, cream #fffaf0
- Footer: SouthernLoop CRM Pty Ltd. Send from Zen Tools, but replies route directly to Mia.

Audience:
- Multi-site services teams in Australia
- Legacy CRM or spreadsheet-heavy sales operations
- Needs better lead routing, quote follow-up, and renewal reminders

Use the Zen Tools flow:
1. Initialize the workspace with workspace_init and set reply_to_email to mia@southernloop.ai.
2. Save the visual brand with zen_brand_profile_put.
3. Create the template with zen_email_template_create. Pass the copy and facts above as content_brief,
   then request these component_briefs:
   - article: brand/logo proof card
   - markdown: source-backed lead hook
   - stat_block: estimated time saved
   - cta: Calendly and reply options
4. Run zen_update_validate.
5. Run zen_update_recipients_preview.
6. Run zen_update_send_test to me first.
7. Wait for approval before zen_update_send.